Description
2016 Marketing 18th Edition by William M. Pride, O. C. Ferrell, ISBN-13: 978-1285858340
[PDF eBook eTextbook]
832 pages
Publisher: South-Western College Pub; 18 edition (January 8, 2015)
Language: English
ISBN-10: 1285858344
ISBN-13: 978-1285858340
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